J. V. Bruni and Company
1528 North Tejon Street
Colorado Springs, Colorado 80907
(719) 575-9880 or (800) 748-3409
J. V. Bruni and Company1528 North Tejon Street Colorado Springs, Colorado 80907 (719) 575-9880 or (800) 748-3409
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Contrarian Investment Strategies: The Next Generation,
by David Dreman.  If you want to
“buy low and sell high,”
first you have to ask yourself what makes high stock prices high and low
prices low. Dreman, who is more responsible than anyone else for
popularizing the term “contrarian” as an investment approach, has spent
a career writing about the ebbs and flows of investor psychology which,
as he has convincingly shown in this and earlier books, play a prominent
role in stock price swings. In 1977 he wrote the classic Psychology
and the Stock Market, in 1980 he authored The New Contrarian
Investment Strategy, and in his latest (1998) work, Contrarian
Investment Strategies: The Next Generation, he continues his efforts
documenting investors’ tendencies to irrationally undervalue unpopular
companies (the “lows”) and overvalue popular ones (the “highs”). As the
reader of this highly informative book will undoubtedly conclude, Dreman
is most comfortable with a strategy of purchasing low price/earnings
stocks—which represents his way to buy low. And since you have to buy low
before you can sell high, this is a very valuable book. |
“That rarity--an extremely readable and useful book that will be of great value to both the layman and the professional.” Warren Buffett
“Must reading for everyone. Contrarian Investment Strategies will be a permanent addition to your library.” Sanford Weill
(The above two reviews pertain to the 1980 edition of this book.) |